In just six years hashtags have evolved from a simple symbol to one of today’s most valuable marketing tools. And it doesn’t stop there. Hashtags have integrated the lives of everyday people, every day. From a student’s Instagram pic to a CMO’s tweets, the use of hashtags have accelerated into mass popularity.
For marketers, the hashtag’s short, but rich history proves its ability to attract attention and build conversations around your message.
Source: PR Daily;