Starbaks je jedan od globalnih brendova koji su najranije prihvatili, koristili, prepoznali snagu društvenih medija i tako preuzeli lidersku poziciju.
The Global Rise of Digital Media Platforms – DIGITAL MARKETING ENTERS ITS THIRD PHASE: CREATIVE UTILITY
Rise of digital media platforms
At the heart of this shift is the rise of digital media platforms,
Seth Godin: How to tell a great story
Great stories succeed because they are able to capture the imagination of large or important audiences.
A great story is true.
Steve Jobs: “The most powerful person in the world is the story teller.”
“The most powerful person in the world is the story teller.
The storyteller sets the vision, values and agenda of an entire generation that is to come.”
Steve Jobs
Photo Source: www.ideachampions.com
Blogroll: Edelman – “It’s an extraordinary way of breaking down barriers to what a story can be and how it can be told.”
I would like to share with you throughout my Blogroll some of my favorite, worlds most powerful and idea inspirational agencies,
Mikro plaćanje i online novinarstvo: Kako će korisnici plaćati vesti osnovno pitanje opstanka medija
Rasprava o tome da li će čitaoci plaćati za vesti nužno mora da obuhvati i raspravu o tome na koji način će plaćati: kroz neku vrstu pretplate ili na neki znatno fragmentiraniji način plaćanja?